Big Tech

Google Puts Links Back in AI Search After Publishers Lose 40% of Traffic

📅 Oct 16, 2026

✍️ Aamir Raza

Google Puts Links Back in AI Search

After publishers lost 40% of their traffic, Google says links will show up higher in AI answers.

LexxWire

Publishers Lost 40% of Traffic

Chartbeat found news sites lost 40% of Google traffic from July 2025 to July 2026.

LexxWire

Links Move Higher Up

Contextual links will appear more often and higher up in AI Overviews and AI Mode.

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A New Link Carousel

Headline-and-image cards will sit under AI answers, favoring your preferred sources.

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The Catch

AI Overviews now reach 2 billion monthly users — the summaries are here to stay.

LexxWire

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